April 25th, 2012

The Boys are Cool

Bringing some much needed colour to this depressingly dull day is this The Boys Are Cool! shoot from the latest issue of Teenbook Magazine.

With eye catching colours and clashing patterns, this shoot focuses on key trends for men this spring/summer and includes an array of top designs from our SS12 collection.

Jess wears the Tour De Dash T-shirt and Nahel wears the Colour Rain Short Sleeve Shirt.

Jess wears the Nutty Shirt with aqua blue shorts from Rokit.

Jess and Nahal wear luminous jackets, both from Schott Perfecto.

Jess wears the Screech Polo Shirt with bold blue shorts from Rokit.

Styling by Ib Kamara and Emily Seymour; Photography by Nadine Ijewere; Retoucher: Aaron Ford; Make-up: Karn Kachinko; Models: Jess and Nahel from Oxygen; Assistants: Raphael John-Paul Patrick and Daneka Oceanstar.

You can view the complete online Fantasy issue of Teenbook Magazine at issuu.com/teenbook/docs/issue3

April 24th, 2012

Behind The Scenes: Men’s Look Book

Photos by: Maria Maleh

Here are some snap shots of what went on behind the scenes of our AW12 men’s look book that we shot with photographer Masha Mel last weekend. This is a super sneak preview as the complete look book will not be unveiled on the site until July.

These forthcoming bobble hats are going to give you something to smile about.

Our Jazzy Socks get a dapper makeover.

Mouthy Socks by Masha Mel.

Our model Beau gave us a fright in this goofy mask.

Click here to see what went on at the girls shoot.

April 23rd, 2012

In the Press: Punk Lolita

Check out this Punk Lolita photo shoot by Igor Termenon for C-Heads Magazine featuring Lazy Oaf. We’re loving the grunge girl Courtney Love-esque styling by Katherine Whyte and that dark lipstick is hawt.

Mary-Jane wears the Colour Block Rucksack.

Spitfire Sporck Sunglasses worn with an amazing mohair jumper from The Lazy Ones.

Skull Crop T-shirt with tartan skirt by Mink Pink and studded Jeffrey Campbell’s.

Photographer: Igor Termenon; Stylist: Katherine Whyte; Makeup: Debbie Slater using M.A.C Cosmetics; Model: Mary-Jane Scarlet O’Hara; with thanks to SWG3.

You can view the complete shoot on the c-heads website.

April 21st, 2012

Cool customers…

We love seeing people wearing Lazy Oaf out and about! Especially when they’ve popped into our Foubert’s Place store for a browse. Here are some of our favourite cool customers wearing their Oaf pieces with pride…

The classic cat crop shirt, looking ace with high waisted jeans and a snippet of pink socks.

Pizza necklace with a (brilliant) tiger tee and a goofed badge. Heres a happy chappy in his chap and Screech polo.

Sandwich guy popped in with a grand duffel coat.

This chirpy customer in her mens coloured rain shirt looks pretty dapper worn as a dress, don’t you think?

Our new shop lady Alice looking gorge in her skull crop and snake skin legs.

And we’re well aware that we can’t take credit for this Alaskan offering, but we loved this guy’s grizzly bear sweatshirt!

April 20th, 2012

Happy Record Store Day

This Saturday 21st April it’s National Record Store Day in London so to celebrate we’re showing these photographs we captured in one of the contributing stores Flashback Records on Essex Road.

This shoot was inspired by favourite nineties film Empire Records starring our number one style icon Liv Tyler.

Louise wears the Multi Floral Vest Dress with the 3D Pyramid Necklace over a lace dress from American Apparel.

Hannah wears the Flower Boobs Crop T-shirt with yellow tartan and the Colour Block Rucksack.

Louise wears the Purple Panel Crop T-shirt with the Pattern Disk Necklace and a lace negligee from Beyond Retro.

Hannah wears the Big Heart Tee Dress.

Louise wears the Multi Floral Vest Dress with Doctor Martens boots.

April 19th, 2012

Flash Sale: 50% Off Men’s T-shirts

Yes you read it right – today, for the first time in Lazy Oaf history, we have lost our minds and decided to treat you to a whole 50% off ALL men’s T-shirts for the next 24 hours.

This super special offer starts at 12pm today and finishes promptly at 12pm midday tomorrow Friday 20th April.

This is the first chance you’ll have to get discount on top designs from our SS12 men’s collection as well as our exclusive Drawing Club range.

Hurry hurry as it will be over in flash.

April 18th, 2012

D.I.S.C.O

Photos by: Maria Maleh

Last week we teamed up with photographer Masha Mel and stylist Tess Yopp to shoot the look book for our forthcoming AW12 collection. It won’t be hitting the shelves until the depths of July but today we’re giving you a super sneak peek of what went on behind the scenes.

Our Jazzy Socks got a hot ass makeover when teamed with these killer heels.

The Jazzy Socks once again, worn this time with a mysterious pair of leggings…

We’re totally digging how delicious our Burger Socks looked with these winning rainbow wedges owned by our stylist.

The look book will be released in mid July so you’ll have to trust us when we say good things come to those who wait.

April 18th, 2012

Lights, Camera, Action

Are you mad about movies? Want to record every last detail of all your favourite films? If so then you’re going to love this Film Listography bought to us by Chronicle.

Each book contains 70 movie related lists waiting to be filled in by you and your film fanatic friends.

All lists are accompanied with fitting illustrations by Jon Stich. Edward Cullen or Jacob Black? We really can’t decide!

Fellow film lovers should also check out London’s Rooftop Film Club who will be screening some of our all time favourite classics across various rooftops in London this spring. We’re already getting excited about seeing NeverEnding Story on the big screen!

April 12th, 2012

The Backpack is Back

Today we have the pleasure of presenting you with this tasty new range of Backpack’s bought to us by Baggu.

These 100% thick cotton drawstring bags are available in eye catching neon pink, red, green and sailor stripe so you could buy one for every occasion.

A whole 16″ tall with sturdy extendable straps, these bags are ideal for carrying your books, taking on your travels or storing your belongings on those all important shopping trips.

April 5th, 2012

Chickolate loving 20% off Weekend

To make this Easter break even better, this Bank Holiday we are giving you all an amazing 20% off EVERYTHING online! This cracking offer includes pieces from our new SS/12 collection so it musn’t be missed.

It starts today and runs right up until midnight on Monday 9th April.

In order to redeem your 20% off, all you have to do is type CHICKOLATE into the discount/voucher section and click redeem when you check out.

Please type in the code rather than copying and pasting it as this can prevent it from working.

We hope you all have a chocolatey fun Easter break.

Lazy Oaf



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